Thomas Bell, the son of William Bell, founded a grocery and tea company in Newcastle upon Tyne which became Thomas Bell and Son.
Thomas had experimented with rising agents on flour in baking and from that produced the world's first self-raising flour.
He founded the Bells Royal works which sold the Bell's Royal Flour. Following the death of Edward VII, it became illegal to use the Royal name. Thomas Bell decided to merge Bell and Royal into one name which became Be-Ro.
1923 Sold the first of over 40 million copies of the BE-RO recipe book. The recipe book is the best selling recipe book in the world with over 120K books sold per year.
1962 Became part of the newly formed Ranks Hovis McDougall in 1961, which later became RHM.
Sources of Information
- The Times, 19 December 1957