Grace's Guide

British Industrial History

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Coventry Motor Mart

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October 1936.
October 1936.
Oct 1956.

Coventry Motor Mart of London Road, Coventry.

Formed by Arthur James Lord and continued by his sons William John Lord and Cyril Maudslay Lord

1920 CMM produced motorcycles. After the end of World War I, personal transport was in great demand and CMM offered a machine that was basic in both outline and specification. The simplest model had a 269 / 292cc Union two-stroke engine with direct-belt drive to the rear wheel. A more expensive model could be specified, with a two-speed Burman gearbox, and belt final-drive. More expensive still was the addition of both kick-starter and clutch. Conventional in outline, the lightweight machines would have been made for the Motor Mart by one of the many motorcycle manufacturers in the area. They would then have been sold with the CMM transfer on the tanks.

1935 Cyril M. Lord, Manager.[1]

1937 W. J. Lord, Managing Director.[2]

1967 Mentioned J. C. M. Lord, Director / Sales Manager.[3]

1969 Listed as 'Coventry Motor Mart, London Road, Coventry, Warwickshire, by Cleveland Petroleum Company Ltd.'[4]

See Also


Sources of Information

  1. Coventry Evening Telegraph - Friday 05 May 1933
  2. Tamworth Herald - Saturday 16 October 1937
  3. Coventry Evening Telegraph - Wednesday 28 June 1967
  4. Gazette Issue 44924 published on the 26 August 1969. Page 21 of 100
  • The British Motorcycle Directory - Over 1,100 Marques from 1888 - by Roy Bacon and Ken Hallworth. Pub: The Crowood Press 2004 ISBN 1 86126 674 X
  • The Encyclopedia of the Motorcycle by Peter Henshaw. Published 2007. ISBN 978 1 8401 3967 9
  • Coventry’s Motorcycle Heritage by Damien Kimberley. 2009. ISBN 978 0 7509 5125 8