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of Banbury, a motorsport and technology business
1981 David Richards, an accountant and car racing enthusiast, won the World Rally Championship with Ari Vatanen; Richards then retired from rallying to set up his own business David Richards Autosport, a motorsport consultancy
1984 the company was renamed Prodrive
1996 Won World Rally Championship with Subaru and Colin McRae driving
1997 The company reorganised itself into 3 commercial divisions:
1999 Ajax Partners acquired 49 percent of the company
2000 Floated as a public company
2001 Acquired Tickford Group
2001 Managed BAR Formula 1 team
2004 Honda bought BAR
2007 The company employed c.1000 people.