John Croall and Sons
of 23 to 24 Greenside Place, Edinburgh, and Castle Terrace, Edinburgh, and Perth.
c1814 Company established.
1851 The business was William Croall junior at this address
1897 Public company.
1899 Incorporated as a limited company.
1914 Motor body builders; motor carriage and taxicab hirers; horse and carriage auctioneers; job masters; funeral undertakers. Employees 350. 
1961 Motor car hirers and garage proprietors.